GREAT idea, Mona!! And thanks for the comments, Mona and Kyle. Rupert,
can we add this feature to the web page, I think it would be very useful
for prospective students.
Jain
Original Message:
-----------------
From: Mona Jin Shi mbamonashi@...
Date: Sun, 23 Oct 2005 14:30:51 -0700 (PDT)
To: seattleschoolofaikido@yahoogroups.com
Subject: [seattleschoolofaikido] Actionable idea: student feedback section
on our website
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<tt>
Hi you all:<BR>
<BR>
As most of us agree, we need to promote our school<BR>
better and our website is a key element. A focus of<BR>
our “marketing communication” is to draw people to our<BR>
website, where they can learn more about aikido and<BR>
what our school offers. <BR>
<BR>
In addition to all the important info already on our<BR>
site, I suggest we add a section to present students’<BR>
comments on why we practice Aikido and why we train in<BR>
our school. Here are my thoughts behind this idea.<BR>
<BR>
1. When someone considers our school, they want to<BR>
know not only about our teachers, but also about the<BR>
students. What kinds of people train there? Are they<BR>
all martial arts gurus or/and mostly muscular guys? <BR>
Do the adult classes draw mostly teenagers? Are people<BR>
nice to new comers? What do they get out of their<BR>
training? <BR>
<BR>
2. Just like we read customer reviews on Amazon before<BR>
we buy a book, visitors will value the feedback of<BR>
students who actually have trained at our school. If<BR>
you look at the catalogs of community colleges, they<BR>
always have student comments on the cover. <BR>
<BR>
3. Real people’s experience in their own words often<BR>
comes out more convincing. If I ask each of us “hey<BR>
why haven’t you switched to other schools?” or “why do<BR>
you practice aikido?” We all have something to say and<BR>
I bet the answers are not exactly the same. Maybe what<BR>
YOU want to say will click with the prospective<BR>
students.<BR>
<BR>
4. One strength of our school is our sense of<BR>
community. Having student voices on our site helps to<BR>
convey that. <BR>
<BR>
Student recommendations can be used for our website,<BR>
our brochure, the handouts etc. It is a low cost way<BR>
to develop our marketing content. By the way, it is<BR>
also a way to promote Aikido and share our experience.<BR>
<BR>
<BR>
Ok, that is my pitch for my idea. Kyle and I have<BR>
each written a bit about our experience. <BR>
<BR>
Unless any of you have any objection, I will push this<BR>
work forward and send out group emails or approach<BR>
people asking for input. <BR>
<BR>
What do you all think? <BR>
If you prefer to email me, here is my personal email<BR>
mbamonashi@... <BR>
<BR>
Here is our write up:<BR>
<BR>
Kyle:<BR>
Training at Seattle School Aikido: since June, 2005.<BR>
Prior martial arts experience: 3.5 years of Tai Chi <BR>
<BR>
I did not take the beginner's series to start with<BR>
because I had some exposure to Aikido in the early<BR>
'90s. Because I have a bad knee, I have to be very<BR>
careful about the activities I take part in. Aikido<BR>
is an excellent way for me to be more active and<BR>
coordinated without wearing out my knee. <BR>
<BR>
To fit Aikido training into my busy student life, I’ve<BR>
tried both morning and evening classes. It is a little<BR>
hard to show up for 9 am Saturday class. But I love<BR>
the regular jo practice in Mike’s class. The best part<BR>
of the school is how nice and friendly all the<BR>
students and teachers are. I may never test for a<BR>
belt, but with regular practice I continue to learn<BR>
and grow as a person.<BR>
<BR>
Mona<BR>
Training at Seattle School Aikido: since March, 2005.<BR>
Prior martial arts experience: None<BR>
<BR>
When I first thought about taking a martial art class,<BR>
three things worried me a lot. 1. I’m a clumsy person<BR>
so might end up feeling stupid as a slow learner in<BR>
class. Unlike falling behind in other courses, this<BR>
time everyone can see if I roll into a wall. 2. What<BR>
if someone accidentally knock my teeth out in<BR>
practice? For some reason I worried more about losing<BR>
a tooth then breaking a bone :-). 3. Life is so busy.<BR>
How long can I stick to learning something new after a<BR>
long day at work and the horrible commute across 520? <BR>
Fortunately I live close to the School, so I did some<BR>
“window shopping” and dropped in to chat with an<BR>
instructor once before I actually decided to take the<BR>
Beginner Series.<BR>
<BR>
Seven months have passed. I still feel like a beginner<BR>
in Aikido but my fears have faded. I actually look<BR>
forward to training sessions. They are both<BR>
challenging and relaxing. It’s also interesting to<BR>
practice with people from different ways of life, men<BR>
and women, all ages. As a beginner, I really benefit<BR>
from the collaborative environment. The school is a<BR>
non profit. People teach at school because they love<BR>
to teach aikido. I never hesitated to ask any Sensei<BR>
(the teacher) to review a move with me after class,<BR>
which I probably would not have felt comfortable doing<BR>
if they were hourly paid trainers. <BR>
<BR>
As much as I enjoy the training, I don’t think Aikido<BR>
is for everyone. I would not recommend it as a<BR>
shortcut to self-defense or an alternative to your gym<BR>
workouts. The best way to find out perhaps is to come<BR>
observe a class or even better join us to train for a<BR>
few weeks.<BR>
<BR>
<BR>
<BR>
<BR>
__________________________________ <BR>
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