I’m glad we are having this discussion. Some valid
points are being raised, and some honest opinions are being expressed, and that
type of communication is never bad.
I want to address some of the counterpoints to my “first
month free idea”. I’m going to paraphrase some of the criticisms
(which I welcome) for simplicity. I want to continue to entertain the
discussion, and I am simply expanding and clarifying my ideas here. Some of
you may continue to disagree with me, which is fine, it is your right to think
freely. I think we can still coexist in the same dojo, and even have fun training
together. J
* “anything free lessens the value of
what is offered”. This may have merit. Perhaps free
is too easily overlooked/ignored, and a discounted rate for the first month is
better. The point here is to lower any barrier to what keeps people out of
the dojo. In a tough economy, let us lessen the economic burden. Hit the
paying members harder with the dues if you want when they DO join, but let
beginners/potential students at least enter the door more easily. Don’t
force them to commit a significant amount of hard earned money when they can’t
even begin to know or understand what aikido is until they step onto the mat. Once
they do begin to get a taste and feel for aikido, they will be more then
willing to pay what is fair in the current community.
Low cost doesn’t cheapen the
value or quality of the aikido being taught…a low number of students
does. There is less to be learned in a private lesson then a class full of 10
beginners.
* “we don’t want to spend time/invest
effort with people who won’t stay/aren’t interested”. If people
attend one aikido class and never attend another in the rest of their lives, I think
we will all still be richer for it. Love is unconditional and forgiving, why
make attending aikido class conditional upon return visits?
Think about it…If you had just
one class…ONE class…to convince someone that aikido was a valuable
lifelongstudy of infinite richness, what would you do during that class? Wouldn’t
you make sure that the class was full of energy, richness, intrigue,
excitement, yet not too overwhelming? You couldn’t teach all of aikido,
so you’d have to choose what was most poignant for you or something that
demonstrated your own personal spirit. And if you did so, wouldn’t
everyone’s training be richer for it? Wouldn’t the level or energy
of that class be improved? And if so, how is that a waste of anyone’s
time? Who cares if some people never come back? The people who DID attend,
and the people who WILL return, and the people who continue to grow their
aikido through steady practice will ALL benefit from that higher level of
awareness/energy. “live everyday as if it were your last...” I believe
the corollary to that is to train every class as if it was your first and possibly
last class, because you never know what will happen tomorrow. Be present fully
in each moment, in each day. Or as coach john wooden said “make each day
your masterpiece”.
* “we might attract more students
then can fit our capacity”. If that happened, then I think it
would be a HUGE success. I have never seen our dojo overflowing with capacity,
even at the most popular of seminars from visiting instructors. We can easily
train up to 10-15 people per class with ample room for movement. As a martial
arts school, we expect student attrition. It happens. I believe data from other
aikido schools (that I have seen in the past) shows that less than 10% of
people who begin aikido will be persistent enough to stick with it. So you
need a very high initial capture rate to generate longterm student retention. The
more the merrier. And if we did by some miracle ever overflow our dojo, we
could raise rates to lower interest/attendance in our school.
Simple supply/demand economics dictate here.
The nice thing about teaching aikido, is that it really costs us nothing to add
more students to each class. The overhead is what is costly. The actual
instruction is free. None of the yudansha are getting paid. There is no
commission. I know that I would personally train anyone who walked in the door
wanting to see what aikido was about, and I would do my best to spark their
interest and perhaps encourage them to come for another class, and then
another.
* “the beginner series adds value by
creating a safe environment for beginners to learn aikido, encouraging them to
join. Eliminating this will make it more difficult for nervous students to
participate in regular classes”. This I partially agree
with. We all need to feel safe and comfortable to train honestly. However, placing
artificial limits to people’s training is what I disagree with. Why are
beginners not allowed to attend other classes? How can artificially keeping them
away from other members of our community be beneficial in any way? Are other
classes somehow not safe? Are we somehow cheating those people who pay regular
dues by allowing beginners a discounted dues rate for unlimited classes?
Yudansha and other students make the
classes safe and friendly and welcoming…not some artificial and arbitrary
title to a class. Call some classes “basics” if you will, and you
may attract more people to that class, but you may attract less (perhaps some
people don’t want to just keep learning basics). Call one “weapons”,
call another “advanced night” if you will. You will find that the
people who attend want to attend because a particular instructor is teaching,
or because it just happens to be a night when people can train. It is my
contention that people in our community don’t really look at the title of
the class so much as how it fits into their schedule..
Thing is, yudansha attend the classes they
attend usually because that is all our real life schedules will allow. I would
train 7days/week if my family would let me. But as it stands, if I come Friday
and Sunday, I feel lucky. Many others have my similar but different
circumstance. So by only offering our “beginner’s deal” Monday,
Wednesday, and Saturday, we are eliminating potential beginners who may only be
able to train on the other days of the week. By offering the current separate beginners’
class/deal, but putting it at a time/day that people possibly can’t
attend, people may feel that they can never get a chance to join. The fact
that beginner’s class is every other month also limits the opportunities
for new or nervous students to join to only 6 times/year.
I apologize if I have offended anyone, or stimulated anyone
into a defensive posture/mindset. I do want to stimulate people here, but in a
positive way.
Let us maximize our limited opportunities. Let us value
each other’s place in our community. Let us stimulate our own training
to allow participation at a higher level. Let us encourage each other to newer
heights, laugh with each other, fall with each other on the mat, and encourage
others who currently exist outside our community to enter it openly. Let us
continue to find joy and beauty in this genius thing that O-sensei created for
us to experience, and enrich others similarly and unconditionally.
Thank you for allowing me a place and voice in this
community. I’ll see you Friday night…(I’m bringing smoked
salmon, cucumber, and wasabi mayo!)
- john
Ps. Shameless plug for my own class: I train/facilitate/teach
Sundays at 9am, any and all are always welcome. J